News Summary
Matterport, Inc. has launched the Matterport Marketing Cloud, revolutionizing real estate marketing. This all-in-one platform simplifies digital campaigns with features like Property Intelligence and the defurnish tool. Real estate agents can create ready-to-market listings quickly while enhancing buyer engagement with 3D tours and virtual staging. The Marketing Cloud supports traditional agents and property marketers, streamlining operations and saving time. This launch is part of Matterport’s Winter Release for 2025, aimed at providing efficient solutions for the real estate sector.
Revolutionizing Real Estate Marketing: Introducing the Matterport Marketing Cloud
In an exciting development for the real estate world, Matterport, Inc. has just rolled out the Matterport Marketing Cloud, aiming to shake up how properties are marketed. Launched on February 25, 2025, this innovative platform is set to become a game-changer, making life a whole lot easier for real estate agents just like you!
An All-in-One Hub for Real Estate Agents
The Marketing Cloud is essentially an all-in-one hub designed to help agents whip up digital marketing campaigns in no time. Thanks to its powerhouse feature known as Property Intelligence, which is Matterport’s own cutting-edge AI technology, this platform makes property marketing accessible and straightforward.
Imagine finally having a tool that takes care of media creation, editing, distribution, and analytics all in one easy-to-navigate interface. That’s exactly what this new platform offers, seamlessly integrating with Multiple Listing Services (MLS), thus allowing agents to boost their listings hassle-free.
Get Your Listings Market-Ready Fast!
For those agents operating in major metropolitan areas, the Digital Pro package is a must-try. This package ensures you have a complete, ready-to-market listing within just 1 to 2 business days. It’s like having a marketing agency at your fingertips!
The package doesn’t skimp on quality either. Included in the Digital Pro package are 3D tours, high-resolution photos, social media-optimized videos, AI-generated descriptions, and even floor plans. Sounds impressive, right? Well, it gets even better. Agents can quickly publish these marketing assets online and to MLS, cutting down on tedious manual tasks and speeding up the listing process significantly.
The Magic of the Defurnish Tool
One standout feature of the Marketing Cloud is the defurnish tool. This nifty tool allows agents to clean up and declutter rooms virtually. Think about it! You can now remove the mess from any space and present homes in a fresh, open format almost instantly. This means potential buyers can visualize the property better, leading to quicker sales.
Boosting Engagement and Conversions
With the Marketing Cloud at their disposal, agents can now create media-rich marketing packages without needing in-depth technical know-how. This is fantastic news for anyone looking to gain a competitive edge in the busy world of real estate marketing. Increased engagement and conversion rates are on the horizon, giving agents the tools they need to shine in their listings!
Benefits Beyond Traditional Real Estate Agents
But it’s not just traditional real estate agents who can benefit from this innovative platform. Property marketers, including those managing short-term rentals, can also utilize the Marketing Cloud to streamline their operations, enhancing bookings through professional media. It’s a comprehensive tool for anyone involved in property marketing!
More Tools Coming Your Way
The launch of the Marketing Cloud is part of Matterport’s larger Winter Release for 2025, which features even more tools tailored for various professionals in the real estate sector. Among these are innovative interior design tools that help users visualize a property’s potential before making any changes.
Accessibility and Efficiency at Its Best
Matterport is committed to making technology accessible for everyone, ultimately saving agents precious time. Rather than getting bogged down in manual tasks, agents can focus more on what they do best—acquiring new business and closing deals!
In summary, the Matterport Marketing Cloud is poised to change the face of real estate marketing forever. With its user-friendly interface and incredible features, it’s time to embrace the future of property marketing!
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Additional Resources
- GlobeNewswire: Introducing Matterport Marketing Cloud
- Wikipedia: Artificial intelligence in real estate
- Real Estate News: Tech Bytes – Matterport Launches Platform
- Google Search: Matterport Marketing Cloud
- Inman: Matterport Marketing Cloud and Digital Twins
- Google Scholar: Digital Twins in Real Estate
- Investing.com: Matterport Unveils New Marketing Platform
- Encyclopedia Britannica: Property Marketing Technology
- Online Marketplaces: Matterport Financial Overview
- Google News: Matterport Marketing Cloud 2025